Toll Brothers

  • Marketing Manager

    Location US-DC-Washington
    Job ID
    12814
    Category
    Advertising - Marketing
    % Travel Required
    As needed
    Education Required
    Bachelor's Degree
    Job Type
    Full Time
  • Overview

     

    Join an award-winning company!


    Toll Brothers Apartment Living (TBAL), a subsidiary of Toll Brothers, America's leading builder of luxury homes, seeks a highly-skilled Marketing Manager in Washington, D.C. Help implement exciting marketing strategies and grow with us.

    In this highly visible role, the Marketing Manager, reporting directly to the Marketing Director, will manage marketing initiatives and tactics for a growing portfolio of luxury apartments in Boston, New Jersey, Philadelphia and Washington, D.C. Additionally, this person will help develop and implement new marketing strategies and best practices across all properties.

    Key Responsibilities:

     

    • Property Portfolio
      • Develop and implement marketing plans for individual properties
      • Train staff on all marketing initiatives including but not limited to merchandising, communication, websites, advertising and promotions
      • Manage property marketing budgets, media schedules and research new opportunities
      • Support the brand and campaign development process for new communities
      • Support media relations efforts and event management for new and stabilized communities
    • Division Marketing
      • Assist in maintaining TBAL brand standards in all internal and external division communication
      • Develop original content for TBAL social media platforms
      • Support division media relations and outreach strategies
    • Data Analysis
      • Setup, manage, and troubleshoot existing lead management and tracking systems
      • Monitor marketing campaign effectiveness through data analysis using Google Analytics, tracking numbers/URLs, Lead2Lease and Level One
      • Review ILS and PPC campaign data to ensure maximum ROI

    2018 WORLD’S MOST ADMIRED COMPANIES LIST
    #1 in Home Building Four Years in a Row
    - FORTUNE magazine

    Qualifications

    Our ideal candidate will bring fresh ideas, thrive in a fast-paced, deadline-driven environment and possess strong organizational, project management and interpersonal communication skills, with a meticulous eye for detail. The candidate will be a self-starter--able to work both independently and as part of a team.

    This is an excellent opportunity to join one of the nation's most respected companies!

    We seek a positive and energetic multi-tasker with a minimum of five to seven years of marketing experience, a four-year degree in marketing or a related field, and solid verbal and written communication skills, and proficiency in Microsoft Office. Candidates should have experience in marketing, event planning, media relations, and social media in the rental multifamily setting.

     

    Candidates must be willing to travel as needed from their home-base in Washington, D.C., to portfolio of properties located on the east coast between Washington, D.C. and Boston, including the corporate headquarters in Horsham, Pennsylvania.

    Come see why Toll Brothers Apartment Living has been attracting and retaining some of the best professionals in the industry!

     

    APPLY ONLINE TODAY!

     

     

     

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